Tucker Carlson Media Company Gets First Ad Deal
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They can’t cancel Tucker Carlson.
His new media company just reached a big ad deal.
The deal is worth Public Square and is worth at least $1 million.
More advertisers might be moving to partner with Tucker Carlson.
Former Fox News host Tucker Carlson’s new media company has officially signed its first advertising deal.
The agreement, worth at least $1 million, was reached with conservative-friendly shopping app Public Square, also known as PublicSq., on Friday, according to the app’s CEO, Michael Seifert.
Preliminary details of the agreement between Carlson’s new media company and PublicSq. were first reported by CNBC in July, just days before PublicSq. went public on the New York Stock Exchange. Carlson’s new company is named Last Country, according to The Wall Street Journal.
PublicSq. is the first of likely several other advertisers moving to partner with Carlson at a pivotal time in national politics, as the 2024 presidential election is just over a year away. The PublicSq. ads are set to air on Carlson’s show, which runs on the social media platform X, formerly known as Twitter, starting in November and through the final months of next year’s campaign, according to Seifert.
It will begin in November of 2023.
The agreement includes collaborative content segments that will air on Tucker Carlson’s show on both X and Last Country’s own platform, focused on highlighting the patriotic, parallel economy found on PublicSq.
“We believe Tucker’s ardent protection of American liberties strongly resonates with our target market, as evidenced by his average views totaling over 60M per video on X.” said Michael Seifert, Founder, Chairman and CEO.
The content partnership will begin in Nov. of 2023, will target new business vendors and consumers alike, and will last for an initial term of one year.
